Forum goes Expedition Arcada

Good morning!

Today, Tuesday 28 of April we are taking Expedition Arcada to the Forum shopping centre in central Helsinki! Turn your eyes upwards at the corner of Mannerheimintie/Simonkatu and see adventurer Pata Degerman prepare for his and student Max Edin’s night hanging from Forum’s wall! Pata and Max will be sleeping in a portaledge tent, a similar bed we will use in France up on the mountain wall. So this is really a uniqe mini expedition happening in front of your eyes!

During the event you’ll have the chance to win one of ten fabulous gift certificate to Forum! The only thing you have to do is share your most glorious and inspiring photo from the mall via Instagram, tagged with #NewForum#ExpeditionArcada, before midnight. Good luck!

Come and say hello!

See you at Forum

-Emma