Education

Social media marketing on Instagram – Case study.

07.02.2020 Education, Research

Shiva Heidari, Media Management MA student, department of Culture and Media, Arcada UAS Supervisor: Dr Mats Nylund Examiner: Dr Nathalie Hyde-Clarke My MA thesis examines the use of social media in marketing, more specifically how Instagram is utilised for social media marketing of photography services. My thesis was based on an intrinsic case study. Due to a confidentiality clause, the company name and recommendations specific to that company are…

#Intelligence Hunt 6, the finals – Arcada students happy about the opportunity and experience

27.01.2020 Education

The finals of the 6th IntelligenceHunt Company and Student Competition took place 22.1.2020 in Turku, at the NaviGate 2020 Maritime Fair Trade. The finals gathered students, business professionals and others interested in the maritime business. Intelligence Hunt invites talented students in universities all over Europe and matches them with companies that give them real business case assignments. Students work virtually in international and interdisciplinary teams. Every team has a mentor…

Rote learning and epistemic beliefs

23.01.2020 Education, Research

Tore Ståhl, Educational Researcher, Department of Culture and Media, Arcada UAS Two recent blogs by Owen Kelly (2019, 2020) inspired me to some unsystematic reflections, firstly from a general educational perspective, and secondly in the light of my own research regarding so-called epistemic beliefs. Learning by doing or parroting The first experiences described by Kelly invite me to reflect about various areas within both educational practice and educational theory….

Min utbyteshöst i Helsingfors

21.01.2020 Education, Student Life

Att ha fått studera en termin utomlands är en av de absolut bästa saker jag gjort i mitt liv. I detta blogginlägg ska jag, Ellen, berätta mer om vad jag har erfarit under hösten 2019 när jag gjorde en utbytestermin som socionomstudent på Arcada. För mig var det långt ifrån självklart att åka iväg på utbytesstudier. Jag har alltid haft svårt med språk, framförallt engelska, och hade därför en farhåga…

Learning from Scratch

17.01.2020 Cooperation, Education, Projects

Owen Kelly (D. Phil), Principal lecturer in Online Media, Department of Culture and Media, Arcada UAS In November 2019 I reported about a project that Irma Sippola and I started and which we call Snowcastle Valley. As part of this I have committed myself to teach eleven teenage girls and women, and five teenage boys, all school dropouts living below the poverty line, to code using the Scratch programming…

Narrow is Wide – On the Future of Finlandssvensk Film

18.12.2019 Alumni, Education, Events

Jan Nåls, Principal Lecturer, Department of Culture and Media, Arcada UAS The Swedish speaking minority in Finland has its own unique film culture – commonly referred to as Finlandssvensk film. Historically, it has been an unruly child who has demanded a little bit too much attention and money, a troublemaker with identity issues, part of a relatively civilised cultural family whose members are accustomed to other, more traditional, modes of…

Fake it till you make it: envisioning the end product with design artefacts

13.12.2019 Education, Research

Kate Glushkova, Media Management MA student, department of Culture and Media, Arcada UAS Supervisor: Tomas Träskman Examiner: Dr. Owen Kelly Arcada’s Media Management programme responds to the creative and managerial challenges posed by modern technology and changing user behaviour. It does so by fostering a multidisciplinary understanding of business, technology and culture. My study looks into managing the collaborative design process, where all these components find their place. Research focus:…

Nytt i biblioteket och julinfo

13.12.2019 Education, Projects, Student Life

Vi har tagit i bruk en självbetjäningshylla för reserverade böcker. Hyllan finns vid lånedisken. Alla har fått en automatiskt genererad nummerserie som reservationskod (exempel: 1234-1234-1234). Du ser din reservationskod i ankostmeddelandet, och i din profil i Arcada Finna. Byt gärna koden till något självvalt via Arcada Finna. Kom ihåg att låna boken i låneautomaten! Vi har fått två nya grupprum. Det ena är stort och luftigt och rymmer en betydligt…

Leadership in change – YLE News and Current Affairs renewing project 2018-2019

11.12.2019 Education, Research

Janne Mällinen, Media Management MA student, department of Culture and Media, Arcada UAS Supervisor Dr. Nathalie Hyde-Clarke Examiner: Dr. Mats Nylund My Master’s Thesis investigates the concepts of leadership and to what extent the perceptions about leadership changed during a studio and content renewing project at YLE’s News and Current Affairs in 2018-2019. Leadership style plays a significant role when predicting organization performance or outcomes. It also enhances employees’ well-being. According to previous research, leaders…

Self-publishing in the digital age

11.12.2019 Education, Research

Bryan Dollery, Media Management MA student, department of Culture and Media, Arcada UAS Supervisor: Dr. Matteo Stocchetti Examiner: Dr. Nathalie Hyde-Clarke Improved accessibility to computers and the internet means lower entry barriers for many sectors. For some writers, this means that the dream of getting their story, comic or poetry out into the world is much closer to becoming a reality – as made by evident the…